Fears the “Fifty Shades effect” would whip up a flurry of call-outs to over-zealous lovers went limp as Britain’s biggest fire service revealed it did not attend a single incident.
London Fire Brigade was worried the release of the raunchy film a day before Valentine’s Day could lead to kinky couples getting trapped in objects like handcuffs or rings as they recreate steamy scenes.
The service launched a Twitter campaign, Fifty Shades Of Red, warning lovers to stay safe in the bedroom – and keep the keys to the handcuffs safe.
And it revealed it has seen a surge in people getting stuck in compromising situations since EL James’ erotic novel was released in 2011, with some amorous Brits ending up in hospital.
In November, firefighters were called by doctors at King’s College Hospital and used hydraulic cutters to remove two penis rings stuck on a man for three days.
While crews were also called to help a man whose manhood was stuck in a toaster, while another trapped his in a vacuum cleaner.
But a brigade spokeswoman said they had not been called out to an incident over the weekend.
She said: “We are really pleased people have taken our advice, are being safe, keeping the keys handy and not getting into embarrassing situations.”
The erotic flick took a reported £4.6 million on its opening night, the most ever for an 18 certificate film.
Meanwhile DIY store B&Q warned its staff to prepare for a rush on cable ties, rope and tape amid expectations couples would indulge in bondage.
The London Fire Brigade dealt with 472 cases of people being trapped or stuck, often in household items, in 2013/14.
But asked if there were any incidents of note on Friday night or Saturday, Valentine’s Day, the London Fire Brigade spokeswoman said there was nothing of note on the records.
